Putman Media Home
Advertising Options
Control magazine offers display and classified advertising in a range of creative sizes. Download Control's 2008 editorial calendar and rates and specs.
In addition to print advertising, Control offers a range of creative, impact-producing solutions to your marketing needs:
- Inserts, whether tipped into the magazine itself or riding along in a poly-bag with the magazine, can take a wide variety of forms. From promotional CD-ROMs to simple bounce-back postcards, rising postage costs often make our insert programs quite cost-competitive with other direct-mail distribution methods. Inserts can be supplied, or we can produce them on your behalf. Distribution can be to our full circulation, or to a select demographic subset based on subscriber industry or title (see latest BPA statement for full range of demographic selection criteria). Contact your sales representative for more information or to request an insert quote.
- Belly bands wrap the entire outside of the magazine with a six-inch-tall version of your marketing message. Gross rate for a belly band to Control's full circulation, including production, is $16,000; download belly band specifications. Distribution to a demographic audience, or around trade-show copies to boost booth traffic, is available; contact your sales representative to develop a custom quote.
- Custom editorial and design services are available to develop and execute unique marketing campaigns—ranging from inserts to newsletters to advertorial supplements. One recent example is this turnkey supplement created on behalf of the HART Communication Foundation. Contact your
sales representative for more information or to develop a custom quote.