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Reader Demographics
As competition from global manufacturers increase, so does the role and responsibility of the Plant Services reader. U.S. companies must run leaner, more efficient and reliable operations. This has given today's plant manager more visibility, responsibility and authority than ever before. The plant manager's role has expanded to include involvement in all stages of a plant's life cycle, with authority over the systems, products, services and supplies specified and purchased.
Plant Services Reader Key Demographics
Plant Services readers enjoy a high level of responsibility:
- 39% are plant/department managers by title.
- 75.8 % have been with their current employer for 8+ years.
- They supervise a staff of 25 employees.
Plant Services readers have tremendous buying power:
- $11.6 million is their average plant capital budget.
- 37.3% expect their capital budget to increase for 2007.
- 31.3% recommend, specify and purchase products/services for multiple plant locations.
- 49.5% of these locations are located outside of the U.S.
Plant Services readers are involved in the entire buying cycle of products and services:
Plant Services readers take action:
Actions taken as result of reading an ad or article in Plant Services during past 12 months...
- 21.6% purchased an advertised product.
- 27.8% recommended or specified a specific product or service.
- 35.2% requested additional information or sales assistance.
- 66% visited a vendor website.
Current and Future Major Initiatives
Current Major Capital Initiatives
| Process Improvements | 67.1% |
| Lower Operating Costs | 62.9% |
| Energy Savings | 58.2% |
| Safety/ Heath Improvements | 57.6% |
| Increase Plant/ Systems Reliability | 51.2% |
| Replace obsolete Equipment | 45.3% |
2007-2008 Major Initiatives
| Energy Savings | 61.7% |
| Lower Oper Costs | 61.1% |
| Process Improvements | 59.9% |
| Increase Plant/ Systems Reliability | 53.3% |
| Replace obsolete Equipment | 51.5% |
| Safety/ Heath Improvements | 48.5% |
| Environmental Upgrades | 34.7% |
Capital Equipment/ Services Expenditures during next 12 months
| Industrial controls | 50.6% |
| Instrumentation/ Sensing equipment | 45.6% |
| Electric Motors | 48.8% |
| Motor controls | 41.2% |
| Valves | 37.5% |
| HVAC Systems | 35.6% |
| Pumps | 33.1% |
| Compressors/ Compressed air products | 32.5% |
Source: 2006 Plant Services Reader Demographics Study