Overview
Every day, thousands of professionals in the pharmaceutical and biotech industries go online to look for solutions to the challenges they face, whether they're planning to outsource a specific function or to buy a critical piece of equipment.
Developing and commercializing any new drug requires an investment of $1 billion and 10 years; it's a high risk, tightly regulated endeavor and the stakes are extremely high. Technology selection must be "right the first time." Industry professionals need quick access to technology knowledge and vendor information, both at the critical "front end" and at every subsequent point in the buying cycle. And they need it from a source they can trust.
KnowPharma.com allows life science professionals to gain insight into new technologies and business solutions, quickly and effortlessly. From the R&D specialist in the lab to manufacturing and operations professionals, IT, compliance, marketing and distribution executives, KnowPharma.com, offers senior corporate managers and their staff succinct information on new technologies meant to help them solve problems, increase efficiencies and bring their products to market in a timely manner. And, all of the information posted to KnowPharma.com is reviewed by our editorial staff to ensure accuracy. Users can browse by the following solution sets:
- Outsourcing and Contract Services
- Research & Development
- Manufacturing
- Supply Chain Management - Distribution
- Information Technology
- Marketing
- Information Technology
- Research & Development
- Manufacturing
- Supply Chain Management - Distribution
- Quality/Compliance Systems
- Automation & Control
- Research & Development
- Manufacturing
- Enterprise Management
- Venture Capital
- Site Selection
- Strategic Partnerships
- Compliance
- Corporate
- Research & Development
- Clinical Trials
- Manufacturing
- Marketing & Sales
- R&D
- Lab Equipment & Instrumentation
- Formulation & Drug Delivery
- Clinical Trials
- Pilot Plant
- Manufacturing/Process Operations
- Finishing & Packaging
- Plant Operations
- Supply Chain Management - Distribution
With KnowPharma.com, any pharmaceutical industry professional will find white papers, case studies, application notes, and information on products and companies for each phase of the development, manufacturing and distribution process. Everything is cross-referenced and easily accessible with multiple navigation aids.
User Demographics & Site Traffic
With KnowPharma.com you reach the key engineers, scientists and other professional staff that make the purchasing decisions within the Pharma industry. Every month, KnowPharma.com actively engages its user base thru push marketing to keep them up to date on new solutions posted to the site. Here's the demographic breakdown of our e-newsletter subscribers:

Traffic
KnowPharma.com has quickly defined themselves as a destination resource site for Pharma professionals. The growth rate in site visitorship within the first year proves that KnowPharma.com is becoming the bookmarked Life Science and Pharma site of choice!

Representative Monthly Traffic
| Unique visitors | 7,717 |
| Page views | 25,313 |
| Average visit duration | 5 min, 13 sec |
Source: HBX analytics, 5/07
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