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Other Digital Offerings
In addition to site advertising, e-newsletter sponsorships, webcasts, and our core lead-generation programs, Control Design offers a variety of other digital marketing opportunities to connect suppliers of automation, control and instrumentation technology with process industry end-users worldwide.
Custom E-Newsletters
Editorial and design services are available to create and distribute custom e-newsletters according to specific parameters and marketing goals. Recent examples include:
- An electronic show daily developed in conjunction with Honeywell's 2006 User Group Symposium.
- An "Alarm Management Bulletin" developed on behalf of Matrikon to promote its alarm management initiatives.
Pricing starts at $5,750 gross per issue, depending on content requirements and distribution. Contact your sales representative for more information or to develop a custom e-newsletter concept.
Sponsored Knowledge Centers
ControlDesign.com Knowledge Centers are designed to combine lead generation with thought-leadership positioning. Knowledge Centers bring together essential decision-making resources on a specific technical topic—whitepapers, webcasts, video clips, articles, application notes, etc.—in a resources page on ControlDesign.com.
Our Knowledge Center platform combines a sophisticated content management tool and robust back-end reporting to facilitate high-end, integrated campaigns. The site user's ability to access multiple downloads from a single registration facilitates the user experience as well as allowing the sponsor to qualify leads based on specific interests and readership habits.
A Control Design client services specialist will actively manage available digital inventory on our website and in our e-newsletters to drive traffic and registrations according to mutually agreed upon expectations. Due to set up effort entailed, six-month initial commitment required, starting at $6,000 gross per month. Contact your sales representative for more information.
Database Access
Access to Control Design's e-newsletter subscriber and registered website user databases is available for direct marketing purposes. Email addresses are not released; supplied HTML and/or text creative is delivered to selected opt-in email addresses on behalf of the client. Contact Patty Donatiu, pdonatiu@putman.net, via telephone at 610-690-7442, for more information. The following PDF includes more information on our list rental process and policies.